Freddy became a leading name at the gym in the 1980s, with the explosion of aerobics and associated disciplines. The company developed a series of patented footwear designs with a gritty and fashionable appeal and a series of active wear collections, which branched out into the urban wardrobe.The particular focus on not just the practicality, but also the look and wearability of its products has made Freddy a unique brand on the international scale. All Freddy articles are technically excellent and stylistically innovative products, representing a sportswear concept that can be adapted to everyday life and to a sophisticated yet informal look.